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Ranger ID challenge is about to get harder

Richard Bosselman

Sept 26, 2025

Badge delete decision makes it harder to pick one lone Ranger from another.  

RANGER, Ranger, Ranger. As the television ad campaign reminds, there are a LOT of them about.

Ten consecutive years of sector and, often, overall new car sales leadership does that.

Not only is the nameplate prolific, but so are the count of derivatives. Throw in he occasional special editions are … well, you really have to know your Ford ute to achieve utterly accurate identification.

For those already finding it challenging to pick a Wildtrak from  Stormtrak and a Raptor from a Tremor, let alone an FX4 from an XLT? 

Life is likely only going to get worse.

Rollout of a mild styling revision is under way. One of the tweaks is to make it a bit less visually distinctive than it has been. Certain models are losing certain badges.

Ford specialist reporting sites says this pertains to four-wheel drive models with four-cylinder diesel engines, which are losing either their “Turbo” or “Bi-Turbo” badges on the front fenders, depending on what’s under the bonnet.

Additionally, four-cylinder and V6 Rangers with four-wheel drive are also losing their “4WD” and “4×4” badges previously present on the tailgate.

The six-cylinder diesel keeps that V6 badge on the front wheel arches, but it’s now the only differentiating visual clue identifying that powertrain. 

The Ranger plug-in hybrid will continue to wear its “PHEV” badging. Ironically, it doesn’t nbccedarily need this to identify what it is. The dual ‘refuelling’ ports - one for actual fossil fuel (petrol) an the other for electricity - are also a dead giveaway.

Also arriving with the update are “minor changes to interior trim, materials, and appearance.”

The website drive.com.au believes the badge removal is a cost saving, to offset a fraction of the cost of adding new technology.

It says “the changes are far from significant, but it means there are now few ways to tell a V6 Ranger apart from a four-cylinder diesel version of the same equipment grade without climbing behind the wheel.”

It has identified another revisions in respect to Australia market models. Whether all also reach to NZ market product is not clear; Ford NZ has made no comment about the revisions.

Active Park Assist (previously on Wildtrak, Platinum and Raptor) has been deleted in a "global spec change across all Ford models internationally due to low customer usage data”, an acoustic windscreen added to XL and XLS, the under-bonnet lining is deleted from XL and XLS to match higher model grades; the towing hitch tongue deleted from XLS, XLT, Sport and Raptor; the front camera washer is deleted from all models with 360-degree cameras except Raptor and under-thigh support adjustment deleted from Raptor's power front passenger seat. 

The metallic side step is gone deleted from Wildtrak  and a plastic side step from XLS, XLT, Sport now fitted; the windscreen-mounted USB port is deleted from XL, XLS and XLT; inclination and volumetric alarm deleted from Sport, Wildtrak, Platinum and Raptor and replaced by perimeter alarm and the dynamic parking and fuel pricing features in satellite navigation are removed.